OUR SERVICES

Marketing Strategy

Our data-driven, integrated approach to marketing strategy lets you reach the right audiences on the right platforms at the right time.

Gigawatt Group provides integrated marketing solutions for organizations of all shapes and sizes.

Your Strategic Partner

If you don’t know your CPC from your CTR, your ROI could be DOA!
Our integrated approach to marketing strategy is collaborative, transparent and effective.

Audience Segmentation

Identify your audience segments through intent based signal data. This allows us to micro-target potential customers and customize your messaging for each segment.

Competitive Analysis

Examine what your competition is doing in the marketplace to inform your next steps. Identify best practices and explore how your message will resonate against competing messages.

Campaign Strategy

Build a roadmap for success! Together we establish campaign goals, KPIs, and messaging, following by a content calendar showing where and how you want to reach your audiences.

Data Analytics

Throughout the campaign, we constantly review performance against the KPIs and adjust where needed. Our hands-on-keyboard approach provides greater agility and transparency, delivering a higher ROI.

Case studies

MEALS ON WHEELS

ARENA STAGE BRAND CAMPAIGN

AMERICAN PROPHET

SOLAR ENERGY SERVICES

HOWARD BANK

ISSUE ONE

Contact Gigawatt Group now to discuss your marketing strategy needs.

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For more than 10 years, Gigawatt Group has delivered engaging and effective content and campaigns for non-profits, small businesses and national name brands alike. How can we help you?